By now you’ve seen or heard of QR, or quick response, codes.  These scannable images are popping up in a lot of expected, and some unexpected, places.  The beauty of QR codes is that they allow you to share a breadth and depth of information through static channels that simply wasn’t possible before. Companies and [...]

Remember awhile ago when you thought to yourself, “Hey. I need a mobile website,” and then just let it go?  It seemed like a good idea at the time.  You’ve seen other mobile sites on your phone and think they look pretty cool. But, for whatever reason, it just wasn’t the right time for you. [...]

It’s not too long ago that I was on the other side of the table, working as a marketing director for a company that hired agencies to consult on several functions, including digital marketing.  There are some things that I know now (after working for a digital marketing agency) that I wish I would have [...]

Know what pisses me off?  Projects gone bad. Why?  Because it means someone didn’t get it right. It’s not often, but it does happen.  To everyone.  Really. The courtship which takes place during the development of an agency/client relationship heading into a project is always a fun and exciting time.  The thoughts of what can [...]

Do you ever feel like the mobile phenomenon has left you in the dust?  Do you sometimes wonder what an “SDK” is, and if it is anything like an “API”? If so, fear not.  I’m here to show you that you too can speak the techno-jargon-fueled language of a mobile developer.  Let’s examine six of [...]

We’ve all been there. It’s 1:30PM on a Tuesday, and you’re knee-deep in a project that is going to make or break the next five years of your life.  You’re a complete wreck. You’ve begun to drown in a sea of wire-frames, post-it-notes, instant messages, and e-mails.  The desktop on your computer looks like a [...]

Imagine this: you sit down to your computer to write, and the words flow easily and confidently from your brain to the keyboard.  On your first try, your thoughts are concise, well-crafted, entertaining, and engaging.  This post is destined to become a classic (at least in the blog world)!  No interruptions, no distractions, just a [...]

QR Codes: We Aren’t Mad. We’re Just Disappointed. How long has it been since you last saw or heard someone mention a QR code?  I’m guessing it hasn’t been long. When you first encountered QR codes, were you intrigued by the seemingly futuristic technology?  Once it sunk in, did the ideas for how to use [...]

Hot off the press (sorta), an industry buzzword you’ve likely heard flying around the office: “The Cloud”. Cloud computing refers to the idea of moving your files and applications off of your computer and onto a server somewhere else. The idea is that you should be able to sit down at any computer and work, [...]

First, let me say how proud and delighted I am to be part of what’s happening at Digital Relativity.  Our team has been happily working hard to start this new chapter.  Long hours.  A few hurdles.  Hard work.  And it’s all led to the launch of our new company. The Beginning When the idea for [...]