This was my first food and beverage photography session. Fortunately the subject was one of my favorite beverages in the whole world:  CRAFT BEER! At Digital Relativity we are fortunate to have started working with local craft brewers, Bridge Brew Works. Excited as I was to get started, there were going to be some challenges. [...]

There’s often a disconnect that happens between agencies and clients.  We’ve seen it happen more than once.  And that disconnect often leads to disappointment, dashed expectations, and yes, sometimes even drama. In my experience, this happens because of a communication breakdown. And I’ll admit, it happened to me.  I went from working as a sales [...]

Know what pisses me off?  Projects gone bad. Why?  Because it means someone didn’t get it right. It’s not often, but it does happen.  To everyone.  Really. The courtship which takes place during the development of an agency/client relationship heading into a project is always a fun and exciting time.  The thoughts of what can [...]